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EIMA Digital is the specialized showcase within EIMA International dedicated entirely to electronic technologies, precision agriculture, and digital transformation of farming. Born in 2018 as a thematic area and established as a specialized show in 2020, EIMA Digital has become the hub of innovation offering a comprehensive overview of the most advanced solutions for increasingly efficient, sustainable, and connected agriculture. It is organized by FederUnacoma, the Italian Agricultural Machinery Manufacturers Federation, which also organizes EIMA International.

You can expect a high-technology exhibition environment focused on digital systems, artificial intelligence, and robotics applied to agriculture. Unlike the traditional machinery halls that display tractors and implements, EIMA Digital concentrates on software, sensors, connectivity, and data-driven decision systems. The audience includes farmers, contractors, agronomists, agri-tech startups, research centers, dealers, and manufacturers who are investing in Agriculture 4.0 solutions.

The showcase presents a broad landscape of IT and electronic applications that increasingly characterize modern agriculture, from fleet management and telemetry to variable rate application, remote sensing, and farm management information systems. Exhibitors demonstrate how digital technologies enable traceability, reduce inputs, improve yields, and support compliance with environmental regulations. The atmosphere is professional and international, with exhibitors and visitors from over 150 countries, and a strong presence of universities and research institutions.

イタリアトラベロでストレスフリーにイベントをお楽しみください

世界的に有名な祭り、ライブコンサート、文化祭典、ビジネスイベントのいずれに出かけても、Italy Traveloは旅のあらゆる段階を簡素化します。私たちのチームはパーソナライズされた旅行支援を提供し、思い出作りに集中できます。.

Whether you are looking to implement precision farming on your farm, develop new digital services, or find technology partners for distribution, EIMA Digital offers direct access to the latest generation of advanced electronics and a clear view of where agricultural technology is heading.

イベント日程

Event Month: November 2027
Event Status: 日程は未定
所在地: イタリア、ボローニャ
会場: ボローニャフィエーレ展示センター
フォーマット: In-person exhibition integrated within EIMA International

The exact calendar days will be announced on the official website. Opening hours are typically 09:00 to 18:30.

会場と展示会場

会場名: ボローニャフィエーレ展示センター
住所: Viale della Fiera, 20, 40127 Bologna, Italy
主催者: FederUnacoma srl
連絡先: T: (+39) 06.432.981 – F: (+39) 06.4076.370 – info@federunacoma.it
Official Digital Showcase Website: https://www.eimadigital.it/en/index.php

BolognaFiere is one of the largest exhibition centers in Europe, with over 122,000 square meters of net exhibition space used for EIMA International. EIMA Digital occupies a dedicated, highly visible area within this complex, designed as a thematic showcase with modern stand architecture, high connectivity, and demonstration zones.

The venue is organized into 14 specialized product sectors, five of which are organized in the form of thematic exhibitions: EIMA Components, EIMA Green, EIMA Energy, EIMA Idrotech, and EIMA Digital. This structure allows visitors to easily navigate between complementary technologies. The EIMA Digital area features wide aisles, dedicated conference corners, a Technical Innovation exhibition zone, and a REAL area dedicated to robotics and advanced automation.

Facilities include free Wi-Fi in most areas, business centers, restaurants, bars, cloakrooms, and shuttle services within the fairground. The exhibition center is fully accessible and equipped with modern safety and security systems.

イベント全プログラム

The programme for EIMA Digital is integrated into the extensive EIMA International conference programme, which includes over 150 meetings in the form of conferences, talk shows, workshops, and appointments outside the show.

The EIMA Digital programme focuses specifically on digital transformation topics. It includes institutional conferences on Agriculture 4.0 policies and funding opportunities, technical seminars on precision farming adoption, and presentations of the EIMA Technical Innovation Contest winners. The Technical Innovation competition is a prestigious award that highlights the most innovative technologies presented by exhibitors, with many digital solutions among the winners.

Daily talk shows host experts from universities, research institutions, and industry to discuss topics such as artificial intelligence in crop management, autonomous tractors and robots, connectivity in rural areas, data interoperability, and sustainability through digital tools. The programme is developed in collaboration with 11 universities and numerous research centers, ensuring scientific depth.

The REAL area hosts live demonstrations of drones, agricultural robots, and advanced digital systems, showing real field scenarios in a dedicated outdoor and indoor space. Special events include the Tractor of the Year awards ceremony, which is held during EIMA International at the Quadriportico of BolognaFiere and attracts global media attention.

The full programme with times and locations is published online on eima.it and eimadigital.it closer to the event.

注目企業および出展者

EIMA Digital hosts a highly qualified selection of companies specializing in digital and electronic technologies for agriculture.

Exhibitors include manufacturers of precision farming systems, GPS and GNSS guidance systems, sensors for soil and crop monitoring, farm management software platforms, telemetry and fleet management solutions, drone manufacturers and service providers, robotics companies developing weeding, harvesting, and spraying robots, irrigation control systems, and connectivity solution providers.

The showcase also includes component suppliers for electronics, embedded systems, and IoT devices, as well as startups developing artificial intelligence algorithms for yield prediction, disease detection, and variable rate prescription maps. Research institutions and universities present prototypes and technology transfer projects.

The international character of the show is strong, with exhibitors from Europe, North America, and Asia. Many exhibitors are part of both EIMA Digital and EIMA Components, reflecting the integration of digital systems into mechanical components. The presence of major tractor and implement manufacturers in adjacent halls allows for direct dialogue between machinery and digital technology providers.

農業および環境分野

EIMA Digital addresses all sectors where digital innovation improves agricultural efficiency and environmental sustainability.

Arable Crops: Precision seeding, variable rate fertilization and crop protection, yield mapping, and remote crop monitoring for cereals, maize, and oilseeds.

Specialty Crops: Precision viticulture and orchard management, with sensors and robotics tailored for vineyards, fruit orchards, and horticulture.

Livestock and Pasture: Digital tools for precision livestock farming, including animal monitoring, automated milking data integration, and pasture management.

Water Management: Smart irrigation systems, soil moisture sensing, and water use optimization linked to EIMA Idrotech thematic area.

Energy and Bioeconomy: Integration with EIMA Energy for monitoring biogas and biomass systems and optimizing energy use on farms.

Green and Landscape: Digital solutions for maintenance of green areas, urban forestry, and turf management, connected to EIMA Green.

Supply Chain and Traceability: Blockchain and digital platforms for traceability from field to fork, supporting compliance with sustainability certifications and carbon footprint calculation.

製品、技術およびイノベーション

The product range displayed at EIMA Digital represents the full stack of Agriculture 4.0 technologies.

Digital Systems and Software: Farm Management Information Systems, cloud platforms, mobile apps for field operations, ERP integration, and data analytics dashboards.

Artificial Intelligence and Robotics: Autonomous tractors, weeding robots, harvesting robots, drones for spraying and mapping, AI algorithms for weed detection, disease recognition, and yield forecasting.

Precision Farming Hardware: GNSS auto-steering, section control, variable rate controllers, soil sensors, weather stations, crop sensors, and IoT gateways.

Connectivity and Data Infrastructure: LPWAN, 5G solutions for rural areas, edge computing devices, telemetry units, and interoperability standards such as ISOBUS and agrirouter.

Technical Innovations: Winners of the EIMA Technical Innovation Contest, including systems for advanced automation, energy efficiency, and safety improvements. The contest exhibition allows visitors to see detailed descriptions and benefits of each awarded innovation.

サービス: Consulting for digital transition, training services, financing solutions for precision farming equipment, and digital agronomy services.

デモンストレーションとワークショップ

Demonstrations are a central part of the EIMA Digital experience, allowing visitors to see technologies in action rather than only on stands.

REAL Area: A 32,500 square meter space organized within the Digital hall and dedicated to robotics and advanced automation. Live demonstrations of agricultural robots, drones, and autonomous systems are held on prepared tracks and fields, showing navigation, obstacle avoidance, and task execution.

Drone Demonstrations: Dedicated zones for demonstration of spraying drones, mapping drones, and monitoring drones, with explanations of regulations and operational best practices.

Workshop and Seminar Rooms: Technical workshops on topics such as ISOBUS implementation, data management, and use of farm management software. These workshops are often organized by FederUnacoma, universities, and exhibitors and are free for visitors.

EIMA Campus: An area dedicated to universities and research, with presentations of educational programs, research projects, and career opportunities in agricultural engineering and digital agriculture.

All demonstrations are scheduled and announced in the official programme, with safety measures in place for autonomous machinery.

チケットの種類と登録方法

Pricing is shown in USD, converted from official EUR pricing published for EIMA International. If pricing for the upcoming edition has not been announced, pricing from previous editions is used.

Daily Ticket: USD 24.00
Valid for one day entry to EIMA International and all thematic showcases including EIMA Digital. Standard online price based on previous edition at EUR 22.00.

Full Event Ticket: USD 81.00
Valid for all days of the exhibition, allowing multiple entries. Based on previous edition pricing of EUR 75.00 for a ticket valid for multiple days. Ideal for professional visitors who need more than one day to cover all halls.

Online Pre-sale Ticket: USD 22.00 to USD 24.00
Discounted price when purchased online before the event opening. Purchase through the official eima.it ticket office.

Free Admission Categories: Foreign visitors registering online in advance have historically been granted free admission in some editions. Students and delegations organized through universities and associations may also be eligible for free tickets. Check official website for current policy.

Trade Operator Subscription: USD 0.00 to USD 81.00 depending on profile
Professional operators, dealers, and importers can register as trade visitors with facilitated entry and access to B2B services.

Tickets are purchased through the official EIMA ticket office accessible from eima.it. E-tickets are delivered via email with QR code for direct access at turnstiles. Invoices are available upon request.

専門家および職業訪問者のアクセス

EIMA International and EIMA Digital are open to both professional operators and the general public, but specific services are dedicated to trade visitors.

Trade Visitor Registration: Dealers, importers, manufacturers, and service providers can register as professional operators, gaining access to the Business Lounge, B2B meeting areas, and exhibitor contact database.

Buyer Program: An incoming buyer program organized by FederUnacoma and ICE – Italian Trade Agency invites selected foreign buyers from strategic markets, with support for travel and accommodation and a structured agenda of B2B meetings.

Press and Media: Journalists can apply for press accreditation through the official website, with access to press center, press conferences, and interview rooms.

Student and University Groups: Organized groups from agricultural universities and technical institutes can arrange facilitated visits through EIMA Campus, with guided tours and educational sessions.

Professional visitors are advised to register online in advance to avoid queues and to access the full list of exhibitors and programme planning tools.

展示ホールと間取り

EIMA International occupies the entire BolognaFiere exhibition complex, with a clear division into product sectors and thematic showcases.

EIMA Digital Location: Located in a central, highly visible hall within the complex, close to EIMA Components and the Technical Innovation exhibition area. The hall is designed with high ceilings and robust power and connectivity infrastructure suitable for digital and robotics demonstrations.

Thematic Showcases: Five thematic exhibitions are integrated into the main fair: EIMA Green for gardening and landscaping machinery, EIMA Components for components and accessories, EIMA Energy for bioenergy technologies, EIMA Idrotech for irrigation technologies, and EIMA Digital for digital technologies. Two additional new areas, EIMA Extend and EIMA Campus, have been introduced to cover emerging segments.

REAL Area: A dedicated area for robotics and advanced automation demonstrations, located adjacent to EIMA Digital, with both indoor and outdoor demonstration tracks.

Floor Plan Services: Interactive floor plans are available on the official website and mobile app, allowing visitors to search exhibitors by name, product category, and hall, and to create personalized visit routes.

サービス: Information points, first aid, restaurants, and shuttle stops are distributed throughout the fairground. The Quadriportico area hosts institutional ceremonies including Tractor of the Year.

持続可能性と環境への取り組み

Sustainability is a cross-cutting theme of EIMA Digital, as digital technologies are key enablers of more sustainable agriculture.

Precision Input Management: Demonstrations of how variable rate technology reduces fertilizer, pesticide, and water use by applying inputs only where and when needed, based on sensor data and prescription maps.

Carbon Footprint and Traceability: Platforms that calculate carbon footprint, support carbon farming practices, and provide traceability for sustainable certification schemes.

Energy Efficiency: Integration with EIMA Energy to showcase monitoring systems for renewable energy use on farms and energy-efficient operation of machinery.

Technical Innovation Awards: The awards include a specific focus on sustainability, with innovations evaluated for their contribution to environmental protection, resource efficiency, and operator safety.

Green Exhibition Management: BolognaFiere implements waste sorting, energy-efficient lighting, and sustainable catering practices. Digital tickets and app-based programmes reduce paper use.

Educational Focus: Conferences discuss how digital agriculture supports the European Green Deal objectives, biodiversity protection, and climate adaptation strategies for farming.

イベントルール

アクセス: Entry is allowed during official opening hours with a valid ticket or accreditation. Badges must be worn visibly and are non-transferable.

Professional Conduct: The exhibition is a professional event. Exhibitors and visitors are expected to maintain professional behavior. Distribution of promotional material outside assigned stands is not permitted.

Photography and Drones: Photography for personal use is generally allowed, but professional photography and video require press accreditation. Use of private drones inside the exhibition center is prohibited. Official drone demonstrations are managed by the organizers in designated areas.

安全性: Visitors must follow safety instructions, especially in demonstration areas where autonomous machinery is operating. Safety barriers must not be crossed. Children under 14 are not recommended due to the presence of operating machinery.

動物: Pets are not allowed inside the exhibition halls, with the exception of service animals.

Smoking: Smoking is prohibited inside all exhibition halls in accordance with Italian law.

行き方

BolognaFiere is located in the northern part of Bologna, well connected to major transport infrastructure.

空路: Bologna Guglielmo Marconi Airport is approximately 10 kilometers from the fairground and is connected by taxi, shuttle bus, and the Marconi Express monorail to Bologna Centrale station, from where shuttle buses serve the fair during exhibition days.

電車で: Bologna Centrale is one of the main railway hubs in Italy, with high-speed connections to Milan, Florence, Rome, Venice, and other cities. During EIMA, free shuttle buses connect the station to the exhibition center.

車でお越しの場合: BolognaFiere is directly connected to the A14 and A13 motorways via the Tangenziale ring road. The exhibition center has multiple entrances. Follow signs for Fiera. Parking areas are available around the complex.

By Taxi: Official taxi ranks are located at the airport, train station, and city center. During exhibition days, taxi service to the fairground is enhanced.

By Shuttle: Organized shuttle services connect major hotels and the exhibition center during the event.

公共交通と駐車場

Shuttle Buses: During EIMA International, free shuttle buses operate between Bologna Centrale station, Bologna Airport, and BolognaFiere. Frequency is increased during peak hours.

路線バス: TPER public bus lines connect the city center to the fairground. Line 35 and other lines serve the Fiera area. Tickets cost approximately USD 1.60 and can be purchased via app, tobacconist, or on board.

駐車場: BolognaFiere offers extensive parking areas around the exhibition center, including multi-story and open-air lots. Parking fee is approximately USD 16.00 to USD 22.00 per day depending on lot and proximity. Advance booking is recommended for exhibitors.

Accessible Transport: Low-floor buses and shuttle buses with accessibility features operate on most routes. Accessible parking spaces are available near entrances.

自転車とスクーター: Bologna has bike-sharing services, but cycling to the fairground during exhibition days is not recommended due to heavy traffic. Bike racks are available near entrances.

宿泊施設

Bologna offers a wide range of accommodation, but early booking is essential during EIMA due to high demand from exhibitors and visitors.

BolognaFiere Area: Hotels within walking distance of the fairground, including business hotels and 4-star properties, with rates typically between USD 162.00 and USD 270.00 per night during fair periods.

Bologna City Center: Boutique hotels and historic properties within the medieval center, offering easy access to restaurants and sights. Rates range from USD 130.00 to USD 324.00 per night.

Bologna Centrale Station Area: Convenient for train travelers, with business hotels and budget options ranging from USD 86.00 to USD 173.00 per night.

Outskirts and Nearby Towns: Hotels in surrounding towns such as Ferrara, Modena, and Imola offer lower rates and are connected by train or car, with rates from USD 75.00 to USD 130.00 per night. Many exhibitors use these locations with shuttle services.

Booking Services: Official hospitality agencies such as Bologna Welcome and Fair Point offer hotel booking services with special rates for EIMA visitors.

アクセスのしやすさ

BolognaFiere Exhibition Centre is fully accessible for visitors with mobility needs.

Physical Access: All exhibition halls are on ground level with step-free entrances. Elevators and ramps connect different levels where needed. Accessible restrooms are available in all halls.

Reserved Parking: Accessible parking spaces are located close to entrances. Visitors should display appropriate permits.

Mobility Support: Wheelchairs can be requested at information points. Reserved seating is available in conference rooms.

聴覚および視覚補助: Conference rooms are equipped with audio amplification. Presentation materials can be made available in accessible formats upon request.

介助動物: Service animals are permitted in accordance with Italian law.

支援: Staff at information points can provide assistance and information on accessible routes and services.

過去のハイライト

The previous edition of EIMA International recorded 1,748 exhibitors and 346,800 visitors, with 63,100 from abroad across 150 countries, on 122,000 net square meters of exhibition space, confirming its position as one of the largest agricultural machinery exhibitions worldwide.

EIMA Digital, as one of the five thematic showcases, was a major attraction, with a strong focus on digital and precision farming tools and solutions. The showcase included the Technical Innovation Contest exhibition, where award-winning technologies were displayed with detailed explanations of their benefits.

Highlights included the REAL area dedicated to robotics and advanced automation, with live demonstrations of weeding robots, spraying drones, and autonomous tractors that drew large audiences. The programme included over 150 conferences, workshops, and seminars, with significant space given to digital and robotic technologies, sustainability, and market trends.

The Tractor of the Year awards ceremony was held at the Quadriportico of BolognaFiere, with winners announced in front of international press and industry leaders. The event also featured EIMA Campus with 11 universities presenting educational and research projects.

公式チケットと登録

Official tickets and registration for EIMA Digital are managed through EIMA International official channels.

Official Digital Showcase Website: https://www.eimadigital.it/en/index.php
Main Exhibition Website: https://www.eima.it/en/index.php
主催者: FederUnacoma – Italian Agricultural Machinery Manufacturers Federation
連絡先: T: (+39) 06.432.981 – F: (+39) 06.4076.370 – info@federunacoma.it
会場: BolognaFiere, Viale della Fiera, 20, 40127 Bologna, Italy

Tickets can be purchased online via the official e-ticket office. Pre-sale online tickets offer discounted rates compared to on-site purchase. Professional operators and foreign visitors should check the website for facilitated entry options and buyer program applications.

All prices are shown in USD, converted from EUR pricing of previous editions. Current pricing for the upcoming edition will be announced on the official website.

所在地

FAQ

Is EIMA Digital a separate fair or part of EIMA International?

EIMA Digital is a specialized thematic showcase integrated within EIMA International, not a standalone separate fair. It occupies a dedicated area within BolognaFiere and focuses exclusively on digital technologies, artificial intelligence, and robotics for agriculture. Your ticket for EIMA International includes access to EIMA Digital and all other thematic showcases such as Green, Components, Energy, and Idrotech.

Who should visit EIMA Digital and what kind of solutions will I find?

EIMA Digital is designed for farmers, contractors, agronomists, dealers, manufacturers, agri-tech startups, researchers, and anyone involved in precision agriculture. You will find farm management software, GPS guidance and auto-steering systems, sensors for soil and crop monitoring, drones and agricultural robots, telemetry and fleet management platforms, irrigation control systems, and AI-based decision support tools.

Are there live demonstrations of robots and drones?

Yes, live demonstrations are a core part of EIMA Digital through the REAL area, a large dedicated space for robotics and advanced automation. You can see weeding robots, spraying drones, autonomous tractors, and other systems operating on prepared tracks, with technical staff explaining navigation, safety, and operational benefits. Demonstration schedules are published in the official programme.

Do I need to register separately for conferences and workshops?

Most conferences and talk shows within the official EIMA programme are free for ticket holders and do not require separate registration, with seating on a first-come basis. Some specialized workshops and B2B meetings may require advance registration due to limited capacity. Check the official programme on eima.it for details on registration requirements for specific sessions.

How can I get the best deal on tickets and accommodation?

Buy your ticket online in advance through the official ticket office to benefit from pre-sale pricing and avoid queues at entrance. For accommodation, book as early as possible through official hospitality partners such as Bologna Welcome, as hotels in Bologna and surrounding towns fill quickly during the fair. Consider staying near train stations or in nearby cities with shuttle connections for more availability.

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