Evoo Trends 2026 – Rome, Italy

• 11 dicembre 2026
  Data dell'evento:
• 13 dicembre 2026
  Fine dell'evento:

Panoramica

EvooTrends is the event dedicated to extra virgin olive oil, the king product of the Mediterranean Diet, organized by Fiera Roma and Unaprol in collaboration with Fondazione EVOO SCHOOL and Coldiretti Lazio, with support of Regione Lazio, Rome Chamber of Commerce and Unioncamere Lazio. Now in its seventh edition, EvooTrends has established itself as the agora for in-depth discussion, debate, exhibition and market for all operators of the olive-oil supply chain. The event takes place at the iconic Mercato di Campagna Amica al Circo Massimo in Rome, transforming the market into a plaza of taste and knowledge.

The manifestation was born with the aim of involving the entire olive oil sector in an innovative symposium dedicated to culture of olive oil at 360 degrees. It brings together agricultural olive companies, equipment manufacturers, packaging specialists, transformation technology providers, quality evaluation experts, oleotourism operators and research and innovation centers. The event is part of the broader International Extra Virgin Olive Oil Week programming that in past editions included international workshops on consumption of extra virgin olive oil and celebrations of World Olive Day.

EvooTrends is not just a fair but a strategic opportunity to promote excellence of extra virgin olive oil, meet buyers and confront with entire olive-oil supply chain, finding the most profitable balance between tradition and innovation.

Cosa rende speciale questo evento gastronomico?

What makes EvooTrends special is its complete supply chain approach and its unique location in the heart of Rome. Unlike generic food fairs, EvooTrends is entirely focused on EVO Oil and gathers all actors from field to bottle to table in one plaza.

Entire Supply Chain in One Place: The event hosts all operators of olive-oil supply chain converging to discuss most current and performing issues, from olive grove management to harvesting, transformation, extraction and mills, bottling, labeling, shipping, quality evaluation, traceability, organoleptic analysis and oleotourism. Meetings, debates, workshops and educational workshops involve all partners and suppliers gravitating around world of EVO Oil.

Institutional Support and Free Participation for Lazio Companies: Within the event, promoting bodies organize exhibition space to host free of charge up to 32 micro, small and medium enterprises and startups of Lazio operating in olive-oil chain, representative of best regional productions. This is supported through non-repayable aid under de minimis regime, with costs sustained by promoting bodies including registration fee, inclusion in official catalog, insurance, electrical power installation, service cards and technical assistance.

Focus on Innovation and Tradition: EvooTrends promotes development models capable of finding most profitable balance between tradition and innovation, with emphasis on valorization, research and innovation, sustainable grove management, modernization of supply chain and oleotourism itineraries such as those linked to Olio di Roma PGI.

Cibo, cucina e specialità

EvooTrends celebrates extra virgin olive oil as protagonist of Mediterranean Diet and as elixir of well-being, symbol of centuries-old traditions and Made in Italy excellence.

Extra Virgin Olive Oil Excellence: Protagonists are 32 companies from Lazio presenting best regional productions, including Olio di Roma PGI certified extra virgin olive oil produced from historic groves such as Palatine Hill olive grove with 189 olive trees from different periods, including century-old specimens. Tastings include mono-varietal oils, blends, organic, DOP and IGP oils, with guided tasting tours to discover virtues and qualities.

Olive-Based Specialties: Olive companies producing table olives and derived products, including olive pates, tapenades, preserved olives, olive-based condiments and cosmetics. Focus on table olives and products derived from olives for direct sale and wholesale.

Mediterranean Diet Pairings: The Campagna Amica Market at Circus Maximus becomes agora for pairing EVO oil with other Made in Italy excellences including bread, cheese, cured meats, vegetables and traditional dishes. Culinary demonstrations show how EVO oil enhances flavor and health properties of Mediterranean cuisine, with talks on nutritional benefits.

Innovative EVO Applications: Showcasing innovative uses including oleotourism experiences, oleoteche tasting bars, health-focused applications and research on polyphenols, as well as packaging innovation for bottling, labels and specialized shipping.

Chef, ristoranti e venditori di prodotti alimentari

While EvooTrends is primarily a B2B supply chain event, it involves chefs, culinary experts and food vendors who showcase how extra virgin olive oil is used in professional kitchens.

Chef Demonstrations and Live Cooking: Live culinary demonstrations feature chefs creating dishes where EVO oil is protagonist, highlighting importance of quality oil in haute cuisine. In past editions, events included participation of Italian team competing in Bocuse d’Or and culinary demonstrations that draw strong interest from public and sector professionals.

Restaurants and Agritourism: Vendors include representatives from Campagna Amica network, agritourism operators offering oleotourism itineraries, and restaurants from Rome area presenting menus centered on EVO oil. The market at Circus Maximus functions as exhibition area and market where visitors can purchase directly from producers.

Olive Oil Sommeliers and Tasting Experts: Professional tasters and oleologists conduct guided tastings, organoleptic analysis sessions and educational workshops for schools and public, teaching how to recognize quality, defects, fruitiness, bitterness and pungency.

Supply Chain Vendors: Equipment vendors for grove management and olive harvesting, deramificators and defoliators, extraction and mills, quality evaluation tools and traceability services, providing B2B solutions for producers.

Esperienza gastronomica

The food experience at EvooTrends is designed to be immersive, educational and sensory, allowing both professionals and consumers to deepen knowledge of extra virgin olive oil.

Guided Tasting Tours: Visitors can participate in guided tasting tours through market stalls, discovering virtues and qualities of extraordinary product in terms of taste and health. Tastings include comparison of different cultivars, intensities and territorial expressions, including Olio di Roma PGI.

Educational Workshops and Talks: Program of in-depth analysis and debates, talks with objective of deepening topics of particular interest and actuality, both for insiders and for consumers and oil lovers, plus naturally international buyers. The in-depth program takes place in same location as exhibition to facilitate possibility to attend thematic insights and get in contact with supply chain companies.

Oleotourism and Cultural Itineraries: Presentation of oleotourism routes such as Le vie dell’Olio di Roma IGP, with memorandum of understanding signed with travel industry federation FIAVET and ITS Turismo Academy. Itineraries include sites such as Palatine Hill Olive Grove, Temple of Hercules Victor built by Roman corporation of olive oil producers, and Monte Testaccio artificial mound made of olive oil amphorae fragments.

Market and Direct Purchase: The Campagna Amica Market functions as market where visitors can purchase directly from producers, meet 32 Lazio companies, and take home best regional productions with assurance of traceability and quality.

Data e Programma

Date & Schedule: December 11–13, 2026
Nome dell'evento: EvooTrends 2026 – The Event Dedicated to Extra Virgin Olive Oil
Edizione: 7th Edition
Sede: Mercato di Campagna Amica al Circo Massimo, Via di San Teodoro 74, Rome, Italy
Organizzatori: Fiera Roma and Unaprol, with Fondazione EVOO SCHOOL and Coldiretti Lazio
Supporto: Regione Lazio, Camera di Commercio di Roma, Unioncamere Lazio
Sito ufficiale: https://www.evootrends.it/
Orari di apertura: Daily market and exhibition hours typically 9:00 AM – 7:00 PM, with talks and workshops in afternoon slots, plus evening tasting events
Frequency: Annual, part of International Extra Virgin Olive Oil Week

Visitare questo evento? Non perderti queste attività straordinarie ed esperienze locali mentre sei qui.

Posizione e sede

The venue for EvooTrends is Mercato di Campagna Amica al Circo Massimo, located at Via di San Teodoro 74, Rome, in one of the most evocative archaeological areas of the Eternal City, between Palatine Hill and Circus Maximus. This location is not a traditional fairground but a vibrant market that becomes agora for discussion and debate, at same time exhibition area and market.

The market offers covered and open-air spaces with desks equipped with stools, waste bins, multi-sockets, company name support, electrical power installation including electrical panel, connection and testing, fire extinguisher, general surveillance and fire prevention. Each admitted company receives desk, inclusion in official catalog, insurance, service cards and technical assistance during setup and dismantling.

The location’s proximity to archaeological sites such as Palatine Hill Olive Grove with 189 olive trees, Temple of Hercules Victor known as Temple of Hercules Olivarius built by olive oil producers corporation, and Monte Testaccio mound of amphorae fragments, reinforces cultural link between Rome and olive oil heritage dating back to ancient Roman world.

Come arrivare all'evento

Getting to Mercato di Campagna Amica al Circo Massimo is easy from all parts of Rome and from major transport hubs.

In metropolitana: Closest metro station is Circo Massimo on Line B, located few minutes walk from venue at Via di San Teodoro 74. Metro Line B connects directly to Termini station and to Colosseum area. From Termini, take Metro B direction Laurentina and get off at Circo Massimo.

In autobus: Multiple ATAC bus lines serve Circo Massimo area including lines 51, 81, 85, 118, 160, 628, 715. Bus stop Circo Massimo is short walk from market. Night buses also serve area.

In auto: Venue is located near Via dei Cerchi and Via di San Teodoro, near Grande Raccordo Anulare connection via Via Cristoforo Colombo. Parking in historic center is limited and regulated, with blue lines paid parking. Recommended to use public transport or park at peripheral parking and take metro.

By Train and Air: Roma Termini is main rail hub with high-speed connections from Milan, Venice, Florence, Naples. From Termini, metro to Circo Massimo. Airports include Leonardo da Vinci Fiumicino and Ciampino, connected to city center via Leonardo Express train and shuttle buses, then metro to Circo Massimo.

Dove Alloggiare nelle vicinanze

Staying near Circo Massimo and historic center provides convenient access to EvooTrends and to Rome’s cultural attractions.

Historic Center and Aventine Hotels: Hotels in Aventine Hill, Testaccio, Trastevere and Palatine area within 1 km from venue offer boutique and 4-star options with prices ranging from USD 130 to USD 280 per night. Early booking recommended due to high tourist demand in center.

Circo Massimo and Colosseum Area: Hotels near Circo Massimo and Colosseum including 3-star and 4-star business hotels within walking distance, with prices from USD 110 to USD 220 per night. Ideal for visitors wanting to combine event with archaeological visits.

Termini and EUR Area: Hotels near Termini station and EUR district offer larger selection and business facilities with prices from USD 80 to USD 180 per night, with metro connection to Circo Massimo in 10 to 15 minutes.

Budget and Alternative: B&Bs, guest houses and apartments in Testaccio, Trastevere and Monti areas offer budget options from USD 70 to USD 130 per night. Agritourism options in Lazio countryside offer oleotourism experience combined with accommodation.

Cose da fare prima o dopo l'evento

EvooTrends location at Circo Massimo offers unparalleled opportunity to combine food event with cultural exploration of Rome’s olive oil heritage.

Archaeological Olive Oil Sites: Visit Palatine Hill Olive Grove within Colosseum Archaeological Park home to 189 olive trees producing Olio di Roma PGI oil, Temple of Hercules Victor oldest marble building in city built by olive oil producers corporation in 1st century BC, and Monte Testaccio artificial mound made of olive oil amphorae fragments rising 36 meters, unique archaeological site documenting Roman dietary habits.

Campagna Amica Market Experience: Explore Campagna Amica Market itself beyond olive oil, with other Made in Italy excellences including fruits, vegetables, cheese, cured meats and traditional products. Market is agora for in-depth discussion and direct purchase from producers.

Oleotourism Itineraries: Follow Olio di Roma IGP Festival oleotourism itineraries presented by consortium including guided tours of olive groves, tastings and cultural programming showcasing capital’s deep-rooted connection to extra virgin olive oil.

Rome Historic Center: Combine event with visits to Circus Maximus, Palatine Hill, Roman Forum, Colosseum, and Temple of Hadrian where in-depth programs have been showcased. Enjoy Roman cuisine in nearby Testaccio district historic home of Roman river port.

Ristoranti e specialità locali da provare

Rome offers rich culinary scene where extra virgin olive oil is central to traditional dishes, making EvooTrends visit perfect for food exploration.

Traditional Roman Cuisine: Try dishes where EVO oil is protagonist including bruschetta with Olio di Roma PGI, carciofi alla romana artichokes cooked with olive oil, puntarelle salad with anchovies and olive oil, and pasta cacio e pepe where quality oil enhances flavor. Testaccio district restaurants offer authentic Roman cuisine.

Campagna Amica Restaurants: Restaurants adhering to Campagna Amica network use 0 km ingredients including EVO oil from Lazio producers, ensuring traceability and freshness. Menus highlight seasonal vegetables dressed with new harvest oil.

Oleoteca and Tasting Bars: Visit oleoteche tasting bars in Rome historic center offering guided tastings of mono-varietal oils, pairing with bread, cheese and chocolate. Some offer organoleptic analysis sessions similar to those at EvooTrends.

Street Food and Market Food: Try supplì rice balls, pizza al taglio, and trapizzino, all enhanced with quality olive oil. At Circo Massimo market, street food vendors offer dishes prepared with EVO oil from exhibiting companies.

Informazioni su diete e allergie alimentari

EvooTrends is primarily focused on extra virgin olive oil and olive-based products, which are naturally suitable for many dietary requirements, but visitors should take precautions.

Allergen Information: Extra virgin olive oil is naturally gluten-free, dairy-free, vegan and free from major allergens. However, olive-based specialties such as olive pates, tapenades and preserved olives may contain allergens including nuts, soy or gluten depending on preparation. Always ask vendors for ingredient lists.

Dietary Suitability: EVO oil is suitable for Mediterranean diet, vegan, vegetarian, paleo and keto diets. It is rich in polyphenols and monounsaturated fats. For visitors with olive allergy, which is rare but possible, avoid direct tasting and inform exhibitors.

Cross-Contact: In market environment with many food stalls, cross-contact with other foods including gluten, dairy and nuts may occur. Vendors at Campagna Amica Market follow traceability mandatory and voluntary services, but if you have severe allergies, request clean utensils and surfaces.

Transparency: Exhibiting companies include quality evaluation and traceability services. Ask for information on organic certification, DOP IGP status and production methods if you have specific dietary requirements.

Informazioni sui biglietti

EvooTrends is designed as open agora for public and professionals, with free access to market and talks in most editions.

Ingresso generale: Based on previous editions at Mercato di Campagna Amica al Circo Massimo, general admission to market and exhibition area has been free of charge, with open access to 32 Lazio companies stands and Campagna Amica Market. No ticket required for general public to browse and purchase.

Professional Accreditation: Professional visitors including buyers, distributors and international delegations can request accreditation via Fiera Roma and Unaprol channels to access B2B meetings with exhibiting companies. Meetings with delegations present aimed at concretizing promotion and sale of product can be organized also on digital platform with provided access credentials.

Workshops and Talks: Talks, debates and workshops including educational workshops are typically free and open to public on first-come first-served basis, with some requiring pre-registration due to limited seating. International workshop on consumption of extra virgin olive oil and other thematic insights are held in same location as exhibition.

Exhibitor Participation: For Lazio micro, small and medium enterprises and startups, participation in collective organized by Chamber of Commerce of Rome and Regione Lazio via Lazio Innova is free under de minimis aid, covering desk, stools, electrical installation, catalog inclusion, insurance and technical assistance. Selection via evaluation nucleus based on priority to companies not participating in previous edition and reserve of 8 places for youth companies.

Informazioni ufficiali sull'evento

Sito ufficiale: https://www.evootrends.it/
Sede: Mercato di Campagna Amica al Circo Massimo, Via di San Teodoro 74, Rome, Italy
Organizzatori: Fiera Roma and Unaprol, with Fondazione EVOO SCHOOL and Coldiretti Lazio
Supporto: Regione Lazio, Camera di Commercio di Roma, Unioncamere Lazio, Coldiretti Lazio, Lazio Innova, Azienda Speciale Sviluppo e Territorio
Contact for Participation: Lazio Innova and Chamber of Commerce of Rome via PEC sviluppoeterritorio@sviluppoeterritorio.legalmail.camcom.it with subject EVOOTRENDS 2026, plus online form registration
Selezione: Evaluation nucleus composed of representative of Chamber of Commerce of Rome, representative of Sviluppo e Territorio, representative of Regione Lazio, with ranking based on priority and chronological order of PEC submission

Categories Admitted: Agricultural olive companies producing table olives and derived products, equipment and machinery for grove management and olive harvesting, packaging including bottling and labels, transformation including deramificators and defoliators and extraction and mills, quality evaluation, mandatory and voluntary traceability services, organoleptic analysis, oleotourism, oleoteche, valorization and research and innovation.

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