Horeca Expoforum 2027 – Turin, Italy

• marzec 14, 2027
  Data wydarzenia:
• marzec 16, 2027
  Zakończenie wydarzenia:

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Horeca Expoforum 2027 is the only trade fair in North-West Italy and a key reference event for companies and professionals in the Hotel, Restaurant and Catering sector, and it returns to Lingotto Fiere in Turin with a significantly expanded and renewed format. Organized by GL events Italia, the event has established itself as a commercial hub and innovation engine that brings together in one place established brands and emerging realities, offering a concrete platform to present products and services to a highly qualified audience. It is a dynamic and recognized event that generates relationships, visibility and real business opportunities through networking, training and high-value content.

What began as a territorial fair has evolved into an event that intercepts dynamics from Area Nielsen 1, one of the most relevant basins in Italy for consumption, trends and spending capacity. The 2027 edition grows and expands to two pavilions with over 20,000 square meters of exhibition space, confirming its constant growth and its ability to combine economic development, innovation and attention to social themes, strengthening its role in the national Horeca panorama.

You can expect a complete immersion in the world of foodservice and hospitality. More than 300 brands are showcased across a large exhibition area, with over 15,000 operators from the sector attending. The event is not just an exhibition of products. It is a three-day programme featuring over 100 events, including show cooking, competitions, meetings, debates, tastings and training courses. Specific focuses include coffee, pizza, pastry, tea tastings, aperitifs and culinary demonstrations. Chefs, opinion leaders, marketers, journalists, food bloggers and companies present themselves with masterclasses, show cooking, competitions and B2B meetings to ensure moments of professional growth, inspiration and updating.

The fair is free to enter upon registration and is designed as a meeting point where the entire Ho.Re.Ca. supply chain gathers, from restaurateurs and hoteliers to buyers, distributors and service providers.

Daty wydarzeń

Event Dates: March 14–16, 2027

Lokalizacja: Lingotto Fiere — Turin, Via Nizza 294, 10126 Turin, Italy

Opening Hours: The fair is open daily from 9:30 AM to 6:30 PM, with extended hours for special events, competitions and evening tastings in the arena areas.

Format: Three-day trade fair with exhibition area, 4 event halls, Horeca Expoforum Arena in Pavilion 3, show cooking stages, competition areas and networking zones.

Inauguration: Official inauguration ceremony takes place on the first morning at 10:30 AM at the Horeca Expoforum Arena inside Pavilion 3, with institutional representatives, associations and media.

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Miejsce i miejsce wystawy

Nazwa obiektu: Lingotto Fiere — Turin, Via Nizza 294, 10126 Turin, Italy. This is one of the most iconic exhibition centers in Italy, located in the historic Lingotto complex, former FIAT factory redesigned by Renzo Piano, symbol of industrial innovation transformed into a modern fair and conference district.

New Layout 2027: Horeca Expoforum grows and expands to two pavilions with over 20,000 square meters of exhibition space. The previous editions occupied 10,000 to 14,000 square meters in Pavilion 3 alone. The new layout allows for better segmentation by product category, larger aisles, dedicated areas for competitions and more space for networking and training.

Pavilion Structure: Pavilion 3 remains the heart of the event, hosting the main exhibition, Horeca Expoforum Arena, coffee and pizza areas, and competition stages. The second pavilion hosts additional exhibition space for food and beverage, equipment, technology and services, plus meeting rooms for talks and B2B meetings.

Facilities: Lingotto Fiere offers modern infrastructure, high ceilings, natural light, advanced AV technology, business center, press area, cloakroom, catering zones, bar and rest points, and direct access to the Lingotto shopping center and hotels. The venue is fully accessible and equipped for large professional events.

Pełny program wydarzeń

The full event programme of Horeca Expoforum 2027 is designed as a packed calendar of training sessions, talks, workshops and masterclasses to discover all trade secrets, be inspired, acquire new knowledge and keep up to date with experts.

The programme includes more than 100 events organized in collaboration with leading national associations for pastry, cuisine, pizza and coffee. Highlights include original activities such as Latte Art competitions, coffee tastings, pizza championships, pastry show cooking, gelato demonstrations, tea and herbal infusion tastings, aperitif and cocktail masterclasses, and culinary demonstrations by starred chefs and opinion leaders.

Each day is structured around thematic focuses. One hall is dedicated to coffee with barista championships, brewing techniques and sustainability talks. Another hall focuses on pizza with master pizzaioli, dough techniques, topping innovation and world championship selections. A third hall is dedicated to pastry and gelato with show cooking by master pastry chefs, chocolate art and plating techniques. A fourth hall hosts talks, debates and meetings on topics such as digitalization in hospitality, energy costs, staffing, delivery, revenue management and sustainable packaging.

The Horeca Expoforum Arena inside Pavilion 3 is the central stage for major show cooking, competitions and inauguration events, with tiered seating and live streaming. Tastings and sensory workshops are organized throughout the exhibition area by exhibitors.

Prelegenci kluczowi i prelegenci inauguralni

The speaker faculty of Horeca Expoforum 2027 includes chefs, pastry chefs, pizzaioli, baristas, opinion leaders, marketers, journalists, food bloggers and entrepreneurs who represent the excellence of Italian foodservice.

Starred Chefs and Opinion Leaders: Renowned chefs from Piedmont and across Italy, including Michelin-starred chefs and champions of Italian cuisine, who present masterclasses on menu innovation, local ingredients, waste reduction and kitchen organization.

Coffee Experts: National Latte Art champions, SCA certified trainers, roasters and green coffee buyers who discuss specialty coffee trends, milk and plant-based beverages for cappuccino lovers, brewing methods and coffee shop profitability.

Pizza Masters: World champion pizzaioli, members of Associazione Verace Pizza Napoletana and contemporary pizza innovators who share techniques for Neapolitan, Roman, gourmet and gluten-free pizza.

Pastry and Gelato Masters: Master pastry chefs, gelato artisans and chocolate makers who demonstrate plating, chocolate sculpting, leavened products and gelato balancing, including brands such as PreGel, Dolciaria Acquaviva and other leaders.

Industry Analysts and Marketers: Marketing experts, revenue managers and hospitality consultants who discuss digital transformation, delivery platforms, customer loyalty and sustainable business models.

Sesje konferencyjne i ścieżki

Track 1 – Coffee and Bar: Latte art, cupping, specialty coffee, plant-based beverages for baristas, cappuccino lovers line, milk texturing, coffee shop design, profitability of coffee business and coffee and food pairing.

Track 2 – Pizza and Bakery: Pizza dough, fermentation, topping innovation, gluten-free and alternative flours, wood-fired versus electric ovens, pizza and wine pairing, bakery and focaccia trends.

Track 3 – Pastry, Gelato and Chocolate: Pastry show cooking, gelato balancing, chocolate art, leavened products, Panne Expert solutions for pastry chefs and ice cream makers, dessert plating and seasonal menus.

Track 4 – Cuisine and Restaurant Management: Show cooking by chefs, menu engineering, local supply chains, sustainability, kitchen brigade organization, food cost control and food safety.

Track 5 – Hotel and Hospitality Innovation: Hotel management, revenue management, housekeeping innovation, digital check-in, guest experience, boutique hotel trends and wellness in hospitality.

Track 6 – Beverage, Aperitif and Mixology: Aperitif culture, tea tastings, herbal infusions, cocktail and mocktail trends, wine and spirits pairing, low-alcohol and no-alcohol options.

Track 7 – Business Talks: Talks, debates and meetings on staffing, training, energy efficiency, packaging, delivery, digital marketing, social media and food bloggers collaboration.

Godziny i harmonogram sesji

Morning Sessions: 9:30 AM to 1:00 PM – Show cooking, masterclasses, competitions and tastings in all four event halls and arena. Coffee and pastry focus in morning to align with bar and bakery operations.

Midday Sessions: 12:00 PM to 2:30 PM – Pizza demonstrations, lunch show cooking, catering tastings and B2B meetings. Many exhibitors offer lunch tastings of their products including milk and plant-based beverages for cappuccino and gelato.

Afternoon Sessions: 2:30 PM to 6:30 PM – Talks, debates, training courses, tea tastings, aperitif masterclasses and business meetings. Competitions often conclude in afternoon with award ceremonies.

Arena Events: The official inauguration takes place at 10:30 AM on the first day at Horeca Expoforum Arena. Major competitions and show cooking events are scheduled throughout the day with detailed timetable published close to event.

Networking Windows: Coffee breaks and lunch breaks are integrated into exhibition area, allowing informal networking between buyers and suppliers.

Rodzaje biletów i rejestracja

All pricing is based on previous editions and converted to USD, as the event maintains free entry model for professional visitors.

Professional Visitor – Free Ticket: USD 0. Free entry upon online registration on official website horecaexpoforum.it. Includes access to both pavilions, over 20,000 square meters exhibition area, all 4 event halls, Horeca Expoforum Arena, show cooking, competitions, talks and tastings. Registration opens from January 2027.

Student and School Groups – Free Ticket: USD 0. Reserved for students of hotel schools, culinary institutes and barista schools with teacher accompaniment. Requires school accreditation and advance booking.

Exhibitor Badge – Included: USD 0 for exhibitor staff with exhibitor pass. Includes access to all areas, exhibitor lounge and B2B meeting app.

Buyer and Distributor – Free VIP Registration: USD 0. For buyers, distributors, Ho.Re.Ca. operators and decision makers registering as buyers. Includes fast track entry, access to B2B meeting area and meeting scheduling service.

Paid Workshops – Optional: Some advanced masterclasses and certified training courses may require separate registration with fee ranging from USD 55 to USD 165 depending on duration and certification, organized by partner associations.

Terminy rejestracji

Visitor Pre-registration: Opens from January 2027 on official website. Pre-registration is strongly recommended to avoid queues and to receive updates about programme and exhibitors. On-site registration is possible but may involve waiting time.

Exhibitor Registration: Exhibitor applications close approximately one month before the event due to space planning for two pavilions. Early booking is recommended to secure preferred location in Pavilion 3 or new pavilion.

Competition Entry: Entries for Latte Art, pizza, pastry and other competitions close several weeks before the fair, with selection by organizing associations. Participants must be registered professionals.

School Groups: Advance booking for school groups closes two weeks before event to allow organization of dedicated guided tours.

Lista wystawców i główne firmy

The exhibitor list represents the complete Ho.Re.Ca. supply chain with more than 300 brands present, including industry leaders and innovative startups.

Coffee and Bar: Roasters such as Costadoro, Lavazza, Caffè Vergnano, specialty coffee importers, milk and plant-based beverage providers such as Centrale del Latte d’Italia with Cappuccino Lovers line, equipment manufacturers for espresso machines, grinders and milk frothers.

Pastry and Gelato: Companies such as PreGel with innovations in pastry and gelato, Dolciaria Acquaviva, Panne Expert Tapporosso for pastry chefs and ice cream makers, chocolate manufacturers, bakery ingredients suppliers and equipment for ovens and refrigeration.

Food and Beverage: Foodservice distributors such as Dutto Distribuzione with Icons Croissant and Icons Pain au Chocolat, Surgital with fresh pasta and ready meals, Galup with panettone and bakery, Puratos, Bava Winery, Bongiovanni, Pepino, Lauretana water, Aceto Varvello and other beverage and food brands.

Pizza and Bakery: Flour mills, tomato and mozzarella suppliers, oven manufacturers, pizza equipment, bakery ingredients and packaging solutions.

Equipment and Technology: Professional kitchen equipment, refrigeration, dishwashing, furniture for hotels and restaurants, POS and management software, delivery platforms and sustainable packaging providers.

Services and Design: Graphic agencies such as Arti Grafiche Parini, hotel linen, tableware, uniforms, cleaning products and hospitality consulting.

Sale wystawowe i plan piętra

Pavilion 3 – Main Pavilion: The historic heart of Horeca Expoforum, with approximately 13,000 to 14,000 square meters in previous editions, now expanded. Hosts Horeca Expoforum Arena, main exhibition for coffee, pizza, pastry and gelato, competition areas, show cooking stages and entrance area. Stand numbering includes areas such as C56, D22 and other organized by product category.

New Pavilion – Expansion: Second pavilion adding additional 7,000 to 8,000 square meters, bringing total to over 20,000 square meters. Hosts additional food and beverage exhibitors, hotel equipment, technology providers and meeting rooms for talks and B2B meetings.

Horeca Expoforum Arena: Located inside Pavilion 3, central stage with tiered seating for inauguration, show cooking and competitions, equipped with professional kitchens, cameras and large screens for live viewing.

Event Halls: Four dedicated event halls for talks, tastings and training courses, each themed for coffee, pizza, pastry and business talks, with seating for 80 to 200 participants.

Services and Circulation: Wide aisles for trolley and equipment movement, bar and rest points, business center, press area and networking lounges. Direct connection to Lingotto shopping gallery and metro.

Networking i spotkania biznesowe

B2B Meeting Platform: Exhibitors and buyers can schedule B2B meetings via official website and app before and during event. Meeting tables are located in dedicated B2B area and within exhibitor stands.

Association Networking: Collaboration with leading national associations for pastry, cuisine, pizza and coffee facilitates networking with certified professionals, champions and trainers.

Show Cooking Interaction: Show cooking and masterclasses are interactive, allowing participants to ask questions, taste products and exchange contacts with chefs and brand ambassadors.

Tasting and Business Aperitif: Many exhibitors organize tastings of cappuccino, gelato, pizza and aperitif products that serve as informal networking moments for restaurateurs, hoteliers and buyers.

School and Talent Networking: Dedicated networking for hotel schools and culinary institutes with companies seeking staff, internships and talent.

Sektory przemysłu i najważniejsze wydarzenia

Hotel and Accommodation: Equipment, services and food and beverage solutions for hotels, boutique hotels, B&B and resorts.

Restaurant and Catering: Solutions for restaurants, trattorias, catering companies and collective catering, including fresh pasta, ready meals, ingredients and kitchen equipment.

Bar, Café and Coffee Shop: Coffee, plant-based beverages, milk for cappuccino, tea, herbal infusions, aperitifs, cocktails, bar equipment and bakery for breakfast.

Pizza and Bakery: Pizza ingredients, flour, ovens, bakery products and pizza shop equipment.

Pastry and Gelato: Ingredients, equipment and innovations for pastry chefs and ice cream makers, including milk, cream, chocolate and packaging.

Food and Beverage Innovation: New products such as Icons Croissant, plant-based beverages, sustainable packaging, delivery solutions and digital ordering.

Sustainability and Social Themes: Focus on waste reduction, energy efficiency, sustainable sourcing and social inclusion in hospitality employment.

Zasady wydarzenia i informacje dla odwiedzających

Professional Event: Horeca Expoforum is a professional trade fair reserved for Ho.Re.Ca. operators, buyers, distributors, restaurateurs, hoteliers and students of hospitality schools. Registration requires professional data validation.

Free Entry: Attendance is free for visitors upon registration on official website. Badge is personal, non-transferable and must be worn visibly.

Age and Access: Minors under 16 not admitted except for organized school groups. Professional attire recommended.

Photography and Video: Personal photography allowed. Professional recording may require press accreditation. Exhibitors may restrict photography of proprietary equipment.

Tasting Rules: Tastings offered by exhibitors are for professional evaluation. Waste should be minimized and tasting cups returned to designated points.

Code of Conduct: Respect for exhibitors, equipment and other visitors required. Organization reserves right to remove visitors who disturb event or engage in unauthorized sales.

Jak tam dotrzeć

Address: Lingotto Fiere, Via Nizza 294, 10126 Turin, Italy. Located in Lingotto district, south of city center, easily accessible by metro, bus and car.

From Turin Airport: Take bus to Turin city center then metro Line 1 to Lingotto station, or taxi approximately 30 minutes.

From Porta Susa and Porta Nuova Railway Stations: Take metro Line 1 to Lingotto station, which is directly connected to Lingotto Fiere via covered walkway.

From City Center: Metro Line 1 from Porta Nuova or other central stations to Lingotto. Bus lines serving Via Nizza also stop near entrance.

Samochodem: From A21 or A6 highway, follow signs to Turin and Lingotto Fiere. Venue has large parking facilities including Lingotto multi-storey parking and open-air areas. Follow signs to Pavilion 3.

Transport publiczny i parking

Metro Line 1: Most convenient option. Lingotto station is directly connected to Lingotto Fiere via covered pedestrian walkway. Metro runs frequently from early morning until late evening.

Buses: GTT bus lines serving Via Nizza, Lingotto area, including routes from Porta Susa, Porta Nuova and other districts.

Tram: Tram lines serving Lingotto area connect with city center and other exhibition areas.

Parkowanie: Lingotto Fiere offers extensive parking including multi-storey car park, open-air parking and dedicated areas for exhibitors and trucks. Parking fee may apply, with daily rate approximately USD 15 to USD 20. Early arrival recommended on peak days.

Bike and Scooter: Bike sharing stations near Lingotto station and dedicated parking for scooters and bikes.

Taxi and Ride Services: Taxi ranks at Lingotto station and main entrance. Ride-hailing services operate in Turin.

Strefy noclegowe

Lingotto and Nizza: Closest to venue, with business hotels, 4-star hotels and bed and breakfasts within walking distance, including NH Lingotto, DoubleTree and other hotels in Lingotto complex.

City Center and Porta Nuova: Hotels near city center, 10 minutes by metro to venue, offering boutique hotels and luxury properties.

San Salvario and Crocetta: Trendy areas with boutique hotels and restaurants, well connected via metro and bus.

Business District: Hotels near Lingotto and Corso Unione Sovietica with modern facilities for business travelers.

Budget Options: Guesthouses and budget hotels near Lingotto station and along Via Nizza, suitable for students and staff.

Najważniejsze momenty z poprzedniego roku

The previous edition held as third edition from March 15 to 17, 2026 at Lingotto Fiere confirmed Horeca Expoforum as a key event for professionals in hospitality, restaurant and foodservice industries.

The fair featured over 200 companies and more than 13,000 to 14,000 square meters of exhibition space, with over 100 events organized in collaboration with leading national associations. Highlights included Latte Art competitions, coffee tastings, pizza championships, pastry show cooking and tea tastings. The official inauguration took place at Horeca Expoforum Arena inside Pavilion 3.

Exhibitors such as Dutto Distribuzione presented popular products like Icons Pain au Chocolat and Icons Croissant, Puratos showcased bakery innovations, Centrale del Latte d’Italia highlighted Cappuccino Lovers and Panne Expert Tapporosso lines, and PreGel presented latest innovations in pastry and gelato. The event was recognized for providing growth and learning opportunities for restaurateurs, hoteliers and buyers, with a rich schedule of show cooking, competitions, meetings, debates and training courses.

The 2024 debut edition featured a hybrid formula combining exhibition area of about 10,000 square meters and more than 200 companies with an articulated program in 5 thematic halls, establishing the format that has grown into the expanded 2027 edition.

Oficjalna rejestracja i bilety

Oficjalna strona internetowa: https://horecaexpoforum.it/ for official programme, exhibitor list, event schedule, registration and contact information.

Visitor Registration: Free registration for professional visitors, buyers and students via official website from January 2027. Pre-registration generates QR code ticket for fast track entry.

Exhibitor Registration: Companies wishing to exhibit can apply via official website or contact organization at info@lingottofiere.it or phone +39 011 664 4111.

Kontakt: Email info@lingottofiere.it, Phone +39 011 664 4111, Website https://horecaexpoforum.it/ for exhibitor services, visitor information and press accreditation.

Akredytacja prasowa: Journalists, bloggers and influencers can apply for press accreditation via website, granting access to press area, photo opportunities and press conferences.

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